At the end of the 80’s, while desperately searching for qualified makeup artists, the idea emerged to create a training program that would meet all the demands of the industry.

Based on many years of professional experience, my wife Annette, a student counselor and hairdresser, and I, Hasso von Hugo, developed a comprehensive and didactically sound professional training for makeup artists. Gustav Greve, a friend of the family, was responsible for the economic realization. Thus, we embarked on offering and providing a ground-breaking training for professional makeup artists that, until this point, had been non-existent.

It was a small sensation and a big milestone for the profession and the beginning of a success story.